If you are not aware of literature, you shall ask yourself: Why do you want to use this question type in your questionnaire? The question shall always be the instrument to measure a concept, not l'art pour l'art.
There is a lot of literature about latency measures in psychological tests and surveys. To some degree it is related to the implicit associaten test, which is a bit more complex (known wrong and right responses, and having several test blocks with different combinations). It depends on your goal how to use the assignment task in that context.